launch event
Spoot: Spotted Early keeps launch event in one place: 3 stories so far. The section currently leads with “Ring's Flying Camera Actually Ships: But Will It Land on Time”, “Apple's smart home finally gets a front door, and we're already inside”, and “The electric Ferrari got booed, but Jony Ive's fingerprints explain the real story”. Ring's flying indoor camera is actually shipping. Apple's smart home finally gets a front door, and we're already inside. Spoot: Spotted Early New things, caught while they're still new and a little weird. Spoot finds fresh gadgets, clever inventions, crowdfunding campaigns,… The list below is every launch event story on Spoot: Spotted Early, newest first.

Ring's Flying Camera Actually Ships: But Will It Land on Time
Ring's flying indoor camera is actually shipping. January 27th, 2027. $249.99. That's almost six years after Ring first announced a drone that patrols your home, which is either patient iteration or a very long hover. The Drone Cam reacts to motion, an open door, a water leak, or an alarm, then flies a preprogrammed route to go see what's happening. AI-powered, indoor-only, and fully real if the shipping date holds. I want to believe it lands on time, but this is Ring's second try at a flying camera, and the first one never touched down. If you're curious about other ways to watch your home without leaving the house, our piece on Anker's new window cam is a grounded alternative worth circling back to.

Apple's smart home finally gets a front door, and we're already inside
Apple's smart home finally gets a front door, and we're already inside. October 13th, 9AM ET, New York. "Welcome Home" is the name, and it's doing exactly what Apple event names usually only promise: giving the company's scattered home gadgets an actual address. We're expecting refreshed Apple TV and HomePod Mini boxes, a brand new smart home hub, and possibly the debut of homeOS, a platform that sounds suspiciously like the thing Apple should have built five years ago. LG partner devices could show up too. What we probably won't see is the touchscreen MacBook, which Mark Gurman says is waiting until later this month. That's fine. A proper hub matters more than a laptop you can poke.

The electric Ferrari got booed, but Jony Ive's fingerprints explain the real story
A crowd booed a Ferrari. That alone should tell you something strange is happening, because people do not usually boo Ferraris. They boo football referees and reality TV villains. But this was the unveiling of the marque's first all-electric car, designed by Jony Ive and Marc Newson, and the room in Rome let it have it. I love that. The launch video skipped the part where the faithful get restless. Ive's fingerprints explain the real story, and they are all over the reaction. This is a car that looks like a product, not a prancing horse. It is a fascinating collision of two design religions, and the worshippers are confused. If you want a palate cleanser, read our piece on six tiny EVs that dare to be small, sharp, and actually cool.