3 min readfrom languagehat.com

Smart vs. Dumb.

Our take

In Nitsuh Abebe’s latest “On Language” column, he unpacks a fascinating linguistic twist: the 21st-century tech industry has transformed the meanings of “smart” and “dumb” in ways that are both revealing and, dare we say, delightful. The word "smart," once synonymous with intelligence and innovation, has taken on a repulsive air, burdened by connotations of overreach and superficiality. Meanwhile, “dumb” emerges as surprisingly appealing, often associated with simplicity and authenticity. Abebe’s exploration invites us to rethink our relationship with these terms, questioning not just their meanings but also the cultural implications behind them. For those intrigued by the complexities of language, his insights resonate alongside discussions like “Learning the Test vs Learning the Language,” where the nuances of language acquisition come into sharper focus. Prepare for a journey into the slippery depths of meaning!

In the swirling currents of contemporary language, the words we use serve more than just their straightforward definitions; they shape our perceptions, our cultures, and, yes, even our identities. Nitsuh Abebe’s latest “On Language” column dives headfirst into this linguistic quagmire by examining the rebranding of "smart" and "dumb" in the 21st century. The tech industry, with its incessant innovations and newfound vernacular, has cleverly turned “smart” into something that feels almost repulsive while casting “dumb” in a surprisingly endearing light. This linguistic twist isn’t just a play on words; it’s a reflection of our societal values and the very fabric of our digital lives. It echoes sentiments from discussions around language learning, like those found in Learning the Test vs Learning the Language and the emotional weight of language use in Do you feel negative feelings from having to use a foreign language?.

At the heart of this linguistic evolution is the pervasive integration of technology into our lives. When we describe a device as "smart," we often invoke images of over-engineering, constant connectivity, and, frankly, a bit of anxiety. Smart devices, while designed to make life easier, can also complicate our existence, bringing forth a slew of expectations and responsibilities. In contrast, “dumb” devices—those clunky relics of the past—evoke a sense of simplicity and nostalgia. They remind us of a time when our phones were merely phones and our lives, less entangled in the digital web. This semantic shift is crucial; it captures the tension between our desire for convenience and our yearning for simplicity, and it resonates with anyone who has felt overwhelmed by the rapid pace of technological change.

Abebe’s observations prompt us to reflect on what we are actually valuing in our lives. In a world where “smart” is synonymous with efficiency, we must ask ourselves: What are we sacrificing on the altar of so-called progress? This shift in language suggests a broader cultural reckoning with our tech-driven lives. Are we becoming so enamored with the allure of intelligence—be it artificial or otherwise—that we overlook the value of the “dumb” things that bring us joy and peace? The implicit societal critique in this linguistic turn invites conversations about what it means to be “smart” or “dumb” in a world increasingly dictated by algorithms and automated decisions.

Moreover, this discourse challenges us to reconsider how we communicate about technology and its role in our lives. By reframing our understanding of these terms, we can begin to reshape the narrative surrounding technology itself. After all, the words we choose to describe our tools can significantly impact how we engage with them. As we navigate an ever-complex digital landscape, the implications of this semantic transformation are profound. They can inspire movements toward more mindful technology use or provoke further questioning about the direction in which we are heading as a society.

As we look ahead, it’s essential to keep a finger on the pulse of language and its evolution within the context of technology. Will we continue to see a backlash against the "smart" and a rise in appreciation for the "dumb"? Or will the allure of innovation overpower our collective nostalgia? The answers lie in our ongoing conversations about language, technology, and the human experience. What are the words and phrases we’ll use to navigate this uncharted territory? Stay tuned; the dialogue is just beginning.

Smart vs. Dumb.

Nitsuh Abebe’s latest “On Language” column (archived; see this LH post) features the 21st-century sense of “smart”:

The 21st-century tech industry has accomplished a lot of cool things, but among the most remarkable may be a trick of language: It managed to make the word “smart” feel repulsive and the word “dumb” sound appealing.

How else to explain the news that more than a quarter of younger Americans are curious about switching to a “dumbphone?” (That’s a cellular handset with only basic features — perhaps an old-school flip phone with push-button T9 texting, or perhaps a purpose-built minimalist device like the Light Phone.) […]

The “dumb” attached to these products is creating retronyms — those labels, like “landline” or “snail mail” or “silent film,” that are only necessary in hindsight, after we’ve invented phones that roam and movies that talk. It wasn’t until a million gadgets started billing themselves as “smart” that we had any reason to distinguish their predecessors as less so. “Smart” arrived earlier than you might think: Ericsson called its GS88 a “smart-phone” in 1997, a decade before Apple entered the market. It was after internet-connected touchscreens were in everybody’s pockets, though, that we experienced the great push to make everything smart. […]

Here, too, there is a funny trick of language. Both “smart” and “dumb” seem to have arrived at their usual meanings via metaphor. “Dumb,” for most of its life in English, meant mute, unresponsive — stupefied, potentially, but mostly just silent. This is why a previous tech innovation was called the “dumb waiter”: It would pulley something upstairs without a word. The change to indicating stupidity is only a few hundred years old — recent enough that most of us have no trouble understanding a word like “dumbstruck.” As for “smart,” the original meaning is the one involving a sharp pain. But we use a lot of bladelike metaphors to describe intelligence — sharp, keen, cutting, incisive, piercing, penetrating — and sometime around the 16th century, “smart” attached itself to a sharp mind.

Which means that, on some strange level, we may have circled around to the origins of these words. The smart things are paining us. The dumb ones are blessedly quiet — which, at this point, can feel like the more intelligent option.

I like the etymological bit at the end, of course, but I highly approve of any and all bashing of the excessively connected life; click through for horrific examples like Smalt (a smart saltshaker that could interface with Amazon devices and dispense salt in an “interactive way”). Thanks, cuchuflete!

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#word meaning#creative language use#language evolution#philosophy of language#humor in language#placeholder words#internet culture#smart#dumb#dumbphone#tech industry#smartphone#retromyns#language#internet-connected#minimalist device#dumb waiter#metaphor#Gadget#sharp mind
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